4803785537f0e205afbd90e9bea91770 50 Blog Post Ideas to Fuel Your Ad Agency’s Blog | Info519

50 Blog Post Ideas to Fuel Your Ad Agency’s Blog

50 blog post ideas

Generate targeted ad agency blog traffic = inbound new business leads

I’m often asked don’t you ever run out of ideas for blog posts? I did have struggles in the beginning but after time, 353+ posts later, I’ve found some ways that keep the ideas flowing. I begin each day reading from my online resources that I’ve collected and manage through the use of Google Reader. My daily reading fuels ideas for my own posts. When I’m ready to write I have over a 100 drafts of posts that I can work from. I never run out of ideas for posts.
If you are just starting an agency blog, I’ve put together 50 blog post ideas to help you get started.  
  1. Make a list of the top ten blogs of importance to your target audience
  2. Be among the first to break industry news
  3. Provide information of industry seminars and conferences that would be of interest to your target group
  4. Conduct your own survey/poll and write a post about the results
  5. Provide your comments and links to industry articles that would be helpful to your target audience
  6. Develop an ongoing weekly posts of good thought provoking quotes
  7. Profile of industry leaders and influencers
  8. Provide a synopsis of research and industry reports and links to the full data
  9. Highlight new communication, web tools, how they work and what benefits they provide your target group 
  10. Provide lists of  online resources for 
  11. Challenge and tell why you disagree with high level personalities within the industry when you have a differing opinion
  12. Report from a conference, seminar or trade show
  13. Provide a podcasts of a taped interview with industry leaders
  14. Analyze the current climate in your target groups industry 
  15. Be among the first to identify industry and business trends that will impact your audience
  16. Provide an analysis of big brand best practices and mistakes
  17. Identify bloggers of interest and post your recommendation for them as a resource
  18. Review books of interest that are a help to you and share with your readers
  19. Identify the most important marketing challenges facing your audience and provide solutions
  20. Check your analytics and provide a list of your top 10 blog posts for the month, quarter and year
  21. Engage your audience with a contest and the ability to cast their vote or share their opinion
  22. Invite an industry leader to write a guest post
  23. Discuss industry associations
  24. Provide a list of your favorite links
  25. Post about different marketing tips and tactics
  26. Provide a repository of useful information, facts, statistics, etc. that currently exists in different places online into a single post
  27. Answer very specific questions in detail
  28. Highlight important people of interest to your target audience
  29. Make a list of bite-size marketing tips 
  30. Create a contest that enhances the viral-bility of your agency’s blog
  31. Write something that will provide inspiration and motivation
  32. Walk readers through a day in your life. Include photos and video
  33. Provide a list of Twitter accounts your audience should be following
  34. Write what our industry is doing wrong and ways it could be improved
  35. Compile a post of inspirational quotes
  36. Share your blog’s statistics with your readers
  37. Conduct readership survey
  38. Write about online tools that have been helpful to your research and writing
  39. Create charts and graphs highlighting important facts of relevance to your audience
  40. Write about things that will provide professional enrichment
  41. Highlight current trends 
  42. Whenever you discover a new online tool share it through a post
  43. Ask your audience for feedback how you can be a better help to them
  44. Introduce one of your readers that you’ve gotten to know
  45. Write a series of posts
  46. Make a post for beginners
  47. Tell how to do something more efficiently or affordably
  48. Write a post about time management tips
  49. Write a rebuttal post
  50. Highlight your “signature” posts. The posts you want everyone to read
Your agency’s blog isn’t a platform to espouse its capabilities and credentials. The focus needs to be entirely upon your audience. 
The key to generating traffic and leads from your agency blog is to consistently provide rich content for your target audience. You need to become a valuable resource for their advertising and marketing challenges. 
Prospective clients all have a desire to work with someone they know, like and trust. An agency blog is a great platform to do just that. It should be the “gateway” to your agency. 

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